Bill Soards was named president of AT&T Indiana in October 2013. As president, Bill is responsible for external affairs in the state, which includes state and local government relations, community affairs, regulatory and legislative activities, and initiatives before the Indiana General Assembly and the Indiana Utility Regulatory Commission.
Bill began his career in public policy as a partner in an Indianapolis-based association management and government relations firm. In 2000, he joined AT&T (then Ameritech) as director of Government Relations. In 2006, Bill helped lead the effort to pass the Indiana Telecom Reform Act, which de-regulated the telecommunications industry and continues to attract jobs and investments to Indiana today.
In 2007, Bill worked in Chicago, Illinois, as assistant vice president of public affairs for the AT&T Midwest region. Coordinating policy campaigns and managing research, messaging, third parties and foundation activities in five states were among his chief responsibilities. In April 2009, Bill was named president of AT&T Colorado, a position he held until he returned to the Hoosier State in 2013.
In addition to his passion for technology, public service has always been a part of Bill’s life. His father, the late Bill Soards, Sr., served 20 years in the Indiana General Assembly before retiring. The younger Soards was elected and served nine years in local government as a member of the Indianapolis City-County and Boone County Councils.
Bill holds a B.S. degree with honors in telecommunications from Butler University in Indianapolis. In 2004, the university honored Bill with both the 50 Under 50 Top Alumni Award and the Hilton U. Brown Alumni Achievement Award. Bill studied abroad at The University of Westminster in London, England, focusing on political science and playing on the school’s basketball team.
Bill and his wife Ann live in Zionsville with their two daughters, Katelyn and Allison.